Fobi Provides Business Update on Various Pilot Projects

Fobi 220511


The Company wishes to provide an update on its pilot programs, as well as its letter of intent (“LOI“) with All Net LLC and its partnership with Empower Clinics.


The Company is engaged in pilot programs with various clients on an ongoing basis. These pilot programs are generally undertaken by the Company for no consideration in order to show the value of FOBI’s products to clients. While not all of these pilot programs are revenue generating at this time, they hold importance for the Company as some may amount to material agreements from a revenue standpoint and others may amount to benefits to the Company that are non-quantifiable business opportunities. Such opportunities include the collection of valuable information allowing the Company to identify vertical solutions and product opportunities, develop additional features and functionality for its technology and services, adding value to FOBI’s product catalogue. Insights gained from pilot programs also assist the Company in developing strategies that it employs when marketing its products to potential clients. Additionally, the pilot programs give the Company the opportunity to test new products.


The Company has completed two pilot programs with TELUS Corporation (“TELUS”), allowing FOBI to showcase its suite of products. Upon completion of these pilot programs, the Company was approved by TELUS to upgrade from the Telus Marketplace to a full procurement partner. The procurement agreement provides TELUS with wholesale pricing to FOBI’s products and for TELUS to resell FOBI’s products, through its expansive sales network, under TELUS products and services. Since signing the procurement partnership, TELUS has begun successfully selling FOBI’s products to TELUS customers, which has resulted in TELUS securing revenue-generating commercial contracts. These contracts vary in term and revenue is generated through, but not limited to, platform fees and active wallet pass fees that vary by customer. TELUS continues to work on several new opportunities in both government and private sectors opportunities for FOBI’s products and services.


The Company previously announced an LOI with respect to a project with All Net LLC (“All Net“) whereby FOBI will provide a custom technology stack that will power the AllNet Resort and Arena Project to be constructed in Las Vegas. The Company had been actively working with the President and CEO of All Net, along with its information technology team, to define the needs and deliverables for the project. The project has now officially launched and is currently under construction. AllNet and FOBI have come to commercial terms under a Master Services Agreement. FOBI will be responsible for providing its digital mobile wallet technology, creating a personalized and fully interoperable operational and interactive guest experience. FOBI will also provide its real time big data capabilities, which will provide advanced operational analytical insights. 


The Company previously announced initial discovery and pilot implementation programs with BDG Sports for Covid-19 testing, which were executed successfully as single-event pilots. As a result of the successful completion of these pilot programs, the Company has been working with BDG Sports on revenue-generating project opportunities. The Company has generated revenue through such programs in the form of event license fees and active wallet pass fees. Some recent revenue-generating projects with BDG Sports include groups such as MGM, PGA, Korn Ferry Tour, NCAA Basketball event, RevelXP, Stratosphere Casino.


FOBI continues to work on a pilot program with Senor Frogs in Las Vegas. The Company has worked closely with this key group in order to add additional features and functionality to applicable FOBI products. The Company is currently in discussions with Senor Frogs to come to an agreement between the parties on the definitive commercial terms of its engagement. Through the course of the pilot program, the Company has identified potential revenue opportunities such as monthly SaaS fees, and supplier-funded marketing and engagement programs.


Further to the Company’s announcement of its partnership with Empower Clinics, the Company has finalized commercial terms and entered into a service and reseller agreement dated October 12, 2021. As a result of the Company’s partnership with Empower, FOBI has earned non-material revenues including, but not limited to, custom development, set up and wallet pass fees. The Company continues to work with Empower to identify further sales opportunities.


FOBI conducted a pilot program with Maplin, which has since expired. Due to the ongoing restructuring of Maplin’s business and contributing issues and challenges as a result of Covid-19, the Company and Maplin could not come to terms of services and value that made sense for both organizations. Notwithstanding the foregoing, this project enabled the Company to uncover new value in its middle wear and FOBI cloud solutions to allow better connectivity for the customers’ physical and online data, segmentation and monetization of data. The Company benefited from the Maplin pilot program by leveraging its findings to secure commercial revenue-generating agreements with digital payment, POS and e-commerce companies Square, Lightspeed and Shopify.


The Company previously announced a pilot program with Pharmassist. With the emergence of Covid-19 and the related shutdown in the UK, the Company faced challenges in progressing the pilot given limited store hours and capacity. As a result of these difficulties and due to the need to prioritize opportunities with greater potential, the Company and Pharmassist were not able to come to terms on a definitive agreement. The Company expects to re-examine this opportunity in the future once the Covid-19 pandemic restrictions in the UK are lifted.


This press release is available on the FOBI website, For Shareholder Discussion and Management Engagement. 


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About FOBI


FOBI is a cutting-edge data intelligence company that helps clients turn real-time data into actionable insights and personalized customer engagement to generate increased profits. FOBI’s in-house IoT device has the ability to integrate seamlessly into existing infrastructure to enable data connectivity across online and on-premise platforms creating highly scalable solutions for our global clients. FOBI partners with numerous publicly listed companies to deliver technological solutions to increase revenues and operates globally in the retail, telecom, sports & entertainment, casino gaming, and hospitality & tourism industries.


For more information, please contact:

Fobi AI Inc.


Fobi Website:

Rob Anson, CEO


Facebook: @ Fobiinc

T : +1 877-754-5336 Ext. 3


Twitter: @ Fobi_inc

E: [email protected]


LinkedIn: @ Fobiinc


Forward-Looking Statements/Information:

This news release contains certain statements which constitute forward-looking statements or information. Such forward-looking statements are subject to numerous risks and uncertainties, some of which are beyond the Company’s control, including the impact of general economic conditions, industry conditions, and competition from other industry participants, stock market volatility and the ability to access sufficient capital from internal and external sources. Although the Company believes that the expectations in its forward-looking statements are reasonable, they are based on factors and assumptions concerning future events which may prove to be inaccurate. Those factors and assumptions are based upon currently available information. Such forward-looking statements are subject to known and unknown risks, uncertainties and other factors that could influence actual results or events and cause actual results or events to differ materially from those stated, anticipated or implied in the forward-looking statements. As such, readers are cautioned not to place undue reliance on the forward-looking statements, as no assurance can be provided as to future plans, operations, results, levels of activity or achievements. The forward-looking statements contained in this news release are made as of the date of this news release and, except as required by applicable law, the Company does not undertake any obligation to publicly update or to revise any of the included forward-looking statements, whether as a result of new information, future events or otherwise. The forward-looking statements contained in this document are expressly qualified by this cautionary statement. Trading in the securities of the Company should be considered highly speculative. There can be no assurance that the Company will be able to achieve all or any of its proposed objectives.


Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accept responsibility for the adequacy or accuracy of this release.