Press release distribution
Press release distribution to journalists in North America, Europe, the UK and Asia — reviewed by former BBC journalists before it goes
Presswire sends your press release to the journalists who cover your sector, in the countries you choose. Add newsroom-terminal delivery through PA MEDIAPOINT, or syndication to 400+ news sites including the Associated Press network and USA Today, on any circuit. Every release is read and checked by former BBC journalists before it goes.
Published prices. No membership.
$250 per region — North America, Europe, the UK or Asia
$400 global — every country and sector in one order
No per-word charges. No charge for a logo or an image.
The listed price is the price you pay outside the UK; UK businesses add VAT.
What Presswire distribution delivers
Journalists, not a mailing list
Your release goes to reporters and editors chosen by beat, publication type, region and role — people who actually cover what you are announcing.
Newsroom wires and syndication, wherever you distribute
PA MEDIAPOINT puts your release inside the editorial systems newsrooms use, via Presswire’s own XML feed. Online syndication publishes it on 400+ news sites, including the Associated Press network and USA Today, with guaranteed Google News placement.
A human read before send
Our editors, former BBC journalists, check structure, clarity and newsroom suitability, and tell you if something will hurt your chances.
A report you can show your board
Optional tracking report: who received it, who opened it, what was published.
How it works
Submit
Your release, your regions and sectors, on the form.
Editorial review
One of our editors, former BBC journalists, reads it, flags problems and confirms it is ready.
Distribution
Sent to the matching journalists in your chosen regions; PA MEDIAPOINT newsroom-terminal delivery and AP/USA Today syndication if selected.
Reporting
Your tracking report follows, if ordered, with delivery and open data.
We aim to send your release within an hour of receiving it, once it has passed review — unless you ask for an embargo or a future distribution date and time when you file.
Pricing
Published, in full, in three currencies. Every distribution includes editorial review, publication on presswire.com and our Google News title, and syndication to our content partners. No membership fee, no charge per word, no charge for a logo or an image. You pay the published figure in the currency you buy in; UK VAT is added for UK-based businesses only.
| Service | USD | GBP | EUR |
|---|---|---|---|
| Distribution — North America | $250 | £185 | €220 |
| Distribution — Europe (includes the UK) | $250 | £185 | €220 |
| Distribution — UK | $250 | £185 | €220 |
| Distribution — Asia | $250 | £185 | €220 |
| Distribution — Global | $400 | £300 | €350 |
| PA MEDIAPOINT newsroom-terminal delivery (any circuit) | $235 | £175 | €205 |
| Online syndication — 400+ global news sites incl. AP and USA Today, Google News | $290 | £215 | €250 |
| Tracking report | $95 | £70 | €85 |
| Translation, per language (release up to 500 words) | $380 | £285 | €335 |
| Media monitoring — one month of coverage, per release | $235 | £175 | €205 |
| Media monitoring, ongoing — per month, up to two keywords | $320 | £240 | €280 |
Where your release goes
North America — US and Canadian national, regional, trade and broadcast newsrooms.
Europe — European outlets by country and language, including the UK.
UK — national, regional and trade press.
Asia — national, regional and trade press across the region.
Global — every country and sector in one order.
PA MEDIAPOINT terminal delivery and AP/USA Today syndication can be added to any of them. Within each region, targeting is by sector — 170+ of them, from accounting to wine — so a fintech release reaches fintech reporters and not the whole business desk.
Distribution to journalists, not a mailing list
Many low-cost services “distribute” by posting your release on a network of websites and hoping journalists find it. Presswire’s distribution is direct: the release is sent to named journalists and editors selected for your story. Lists are built per release from the media database, by editorial beat, publication type, geography and role, and are maintained continuously.
That is why the review step exists. A release that reads like an advert gets deleted by the people on that list. The former BBC journalist who checks your release is protecting your reputation with them as much as your chances of coverage.
Official PA Media partner
Newsroom terminal delivery via PA MEDIAPOINT
Presswire is an official Press Association partner and built its own XML upload system into PA MEDIAPOINT, PA Media’s press-release wire. A release sent this way appears directly inside the editorial systems used by newsrooms across the UK and Europe, at the point where editorial decisions are made. It can be added to any circuit, including North America and Global.
$235 £175 +VAT through Presswire £450 +VAT direct to PA (PA Media’s own page, verified 1 Sept 2026)
Same wire, same terminals.
Optional · $290
Online syndication: 400+ news sites, the Associated Press network, USA Today and Google News
Add online syndication and your release is published on 400+ news and industry websites, including the Associated Press network and USA Today, with guaranteed placement on Google News. £215 / €250. For US and global campaigns this is the option that puts the release on the sites journalists and buyers actually search.
How Presswire compares with PR Newswire, Business Wire and GlobeNewswire
Nobody else in the market publishes a side-by-side. The three US wires publish no rate card, so their figures are as reported by third parties and should be read as ranges.
| Presswire | PR Newswire | Business Wire | GlobeNewswire | |
|---|---|---|---|---|
| Published price on the website | Yes — $250 / $400 | No (quote) | No (quote) | No (quote) |
| Membership or annual fee | None | ~$195/yr reported¹ | None reported | None reported |
| Per-release cost (reported) | $250–$400 | ~$350–$805+¹ | ~$760–$940 base² | ~$350–$1,200³ |
| Charge per extra 100 words | None | ~$245–$275¹ | ~$195–$365² | Word-count overage³ |
| Human editorial review stated | Yes | — | — | — |
| Newsroom-terminal wire (PA MEDIAPOINT) | Yes, official partner | — | — | — |
¹ Prezly, Prowly, Pressonify (30 Aug 2026). ² Prezly, Press Ranger, PressPilot, Vendr. ³ Prezly, Pressonify, TapTwice. Detail: PR Newswire pricing: what it actually costs in 2026 · How much does press release distribution cost in the UK?
Who uses Presswire
“Presswire has provided press release distribution services for telent in the UK over the last two years. The service allows us to reach the editors’ desks at all of our key trade publications with just the push of a button. Responsive, reliable and cost-effective, Presswire is all you could ask for in a media distribution partner.”
Chris Newman, Marketing Communications Manager, telent“We are happy with both the distribution and media monitoring of our press releases. The added value of very pleasant and flexible staff make Presswire a great find.”
Daniela Bagozzi, Senior Communication Advisor, World Health Organisation & United Nations“Following discussions with various online press release distributors, we chose to work with Presswire due to the extensive global coverage they could offer us at an extremely affordable rate. I was also impressed by their professionalism and responsiveness throughout the tender process.”
Fiona Gillen, VP Marketing, SplendiaHubSpot listed Presswire among its “Top 11” press release distribution services (2022); Geekflare reviewed it in 2023. Both are quoted in reviews of our media contact database and distribution.
Built for small businesses, startups and agencies
Small businesses. One price, no account, no contract. Pay for the release you are sending, not a membership you will not use.
Startups. The review step is free advice from former BBC journalists who have sat on a news desk: what a journalist will keep, what they will bin.
Agencies. Submit on behalf of clients, choose circuits per release, order tracking reports per campaign. No agency licence and no minimum volume. Ask about invoicing.
Frequently asked questions
How much does press release distribution cost?
With Presswire, $250 (£185 / €220) for one region — North America, Europe, the UK or Asia — and $400 (£300 / €350) for global distribution. There is no membership fee and no charge per word. PA MEDIAPOINT newsroom-terminal delivery is $235 and online syndication, including the AP network and USA Today, is $290; each is optional on any circuit. Customers outside the UK pay the listed price; UK businesses add VAT.
How does Presswire distribution work?
You submit the release and choose regions and sectors. Former BBC journalists review it. It is then sent directly to the journalists who cover your sector in those regions, plus PA MEDIAPOINT newsroom terminals and AP/USA Today syndication if you selected them. A tracking report follows if ordered.
Is this sent to journalists or just posted on websites?
Sent to journalists. Each release gets a list built from the media database by beat, outlet type, region and role. Posting on websites is the separate, optional online syndication service.
What is PA MEDIAPOINT?
PA Media’s press-release wire, which places releases inside the editorial systems used by newsrooms across the UK and Europe. Presswire is an official PA Media partner with its own XML feed into it, and offers it on every circuit. Through Presswire it costs $235 (£175 +VAT); a direct single-release submission to PA is £450 +VAT (PA’s page, verified 1 Sept 2026).
How quickly will my release go out?
We aim to send it within an hour of receiving it, once it has passed review. If you need an embargo, or a specific future date and time, say so when you file and it goes out then.
Can I choose which countries and sectors receive it?
Yes. Regions are North America, Europe (which includes the UK), the UK, Asia or worldwide; sectors are chosen from 170+ categories on the submission form.
Do I need a membership or an account?
No. Presswire is pay-per-release. You can order one release and never return, or send every month; the price is the same.
What does “editorial review” mean — will you change my release?
One of our editors, former BBC journalists, reads it before it is sent and tells you if the structure, headline or content will hurt its chances. Nothing is changed without your agreement.
Is there free press release distribution?
Free services post your release on their own website and, at most, syndicate it to low-traffic sites. None sends it to journalists, and none reaches the AP network or a newsroom wire. If your aim is coverage rather than a URL, free distribution does not do the job.
How is Presswire different from PR Newswire?
Presswire publishes its prices; PR Newswire quotes. Presswire has no membership and no per-word charge; PR Newswire is reported to charge an annual membership plus per-100-word fees. Presswire’s editors, former BBC journalists, review each release by hand. The detail, with sources, is in our PR Newswire pricing guide.
Start your distribution
$250 per region. $400 global. Reviewed by former BBC journalists before it goes.