ISFE BECOMES CORPORATE AMBASSADOR FOR WOMEN IN GAMES DURING EUROPEAN GENDER EQUALITY WEEK

ISFE

[PRESSWIRE] Brussels - 28 October 2020 -- ISFE is delighted to announce that it is joining Women in Games as a corporate ambassador during the European Parliament’s first ever European Gender Equality Week.

 

Women in Games is a non-partisan, not-for-profit organisation founded in 2009, grown from grassroots to be the leading global force on gender equality in the video games industry. Women in Games’ vision is of not only an industry but a culture and community free of gender discrimination, where equity and parity of opportunity, treatment and conditions empowers girls and women from all backgrounds to achieve their full potential.

 

ISFE CEO Simon Little said: “It is essential that the industry strives to reflect gender equality in its workforce and in the video games themselves. Women currently represent only 30% of the workforce in the digital sector in the EU and, according to national surveys, 28% of workers in the video game sector are female.[1] We look forward to working with Women in Games to drive and promote good practice across Europe for the good of both the industry and the playing community.” 

 

Women in Games CEO Marie-Claire Isaaman said: We are delighted that ISFE has joined Women in Games as Corporate Ambassadors. They have partnered with us at a pivotal moment of growth as our global reach expands. There are multiple ways we will work together across education, policy and business to support our vision and female community of practice, which is represented in 41 countries and growing.”

 

ISFE members game in Germany and Ukie in the UK have both recently launched national diversity initiatives:

 

Hier Spielt Vielfalt: https://hier-spielt-vielfalt.de/en/

#RaiseTheGame: https://raisethegame.com/

 

Contact:

Heidi Lambert

Tel: +44 7932 141291

heidilambert@hlcltd.co.uk

www.isfe.eu

@ISFE_Games

 

Players are at the heart of what we do

Since 1998, ISFE has ensured that the voice of a responsible games ecosystem is heard and understood, that its creative and economic potential is supported and celebrated, and that players around the world continue to enjoy great video game playing experiences.

ISFE represents the video games industry in Europe and is based in Brussels, Belgium. Our membership comprises national trade associations in 18 countries across Europe which represent in turn thousands of developers and publishers at national level. ISFE also has as direct members the leading European and international video game companies.

 

[1] EU Women in Digital Scoreboard 2019; UK Games Industry Census 2019.