We-Vibe and Ann Summers bring Pleasure to Couples in the UK

The exciting courtship was made official on October 13th, less than three weeks before the highly anticipated availability of the We-Vibe® 3, available globally on November 1, 2011. The C-shaped vibrator, designed for use during intercourse, along with We-Vibe®’s other stimulating products will be available at more than a hundred Ann Summers locations this November. “This is a very exciting step for We-Vibe®,” says Leon Benz, Vice President of Marketing at SIC. “Ann Summers has always been a leader in the industry and we’re thrilled to connect with them to shake things up for couples in the UK.” The We-Vibe® 3 features two custom-engineered motors offering 40% more vibration power than previous models and six thrilling vibration modes for stimulation of the clitoris and G-spot. The We-Vibe® 3 also includes a new fully waterproof design and wireless remote control offer exciting and convenient new ways for partners to enhance their intimacy. About the We-Vibe® As the perfect intimate gift, the We-Vibe® is the world’s most popular rechargeable vibrator for couples. The product’s unique design allows it to be worn during sex, maximizing pleasure for both partners. Launched in early 2008, the We-Vibe® is now distributed on every continent, in more than 50 countries by thousands of retailers – including leading drug store chains, luxury boutiques and adult stores. Learn more at www.we-vibe.com. About Ann Summers The first Ann Summers store opened in London in 1970, named after the founder’s secretary, Annice Summers. Since then, the adult retailer has opened more than 140 high street stores throughout the UK, Ireland and Spain, offering pleasure to its loyal customers with titillating toys, seductive lingerie and whatever else constitutes a good time. As of November, purchase your We-Vibe® 3 at www.annsummers.com. To see what the buzz is about, please contact: Andrea Cooper | NKPR | andrea@nkpr.net | + 416.365.3630 ext. 230 Website: www.we-vibe.com Twitter: @ms_wevibe Facebook: facebook.com/officialwevibe ENDS