Similar to a magazine subscription, T-post subscribers receive a new t-shirt every six weeks with an illustration on the front of the tee.
The graphics are created by select designers and the news story is printed on the inside of the t-shirt. Each shirt costs 26 EUR, and can be delivered to any location in the world. All shipping costs are included in that price.
“The interaction is what’s special about T-post, it gets people talking. Nobody asks you about the article you just read in the bathroom. But if you’re wearing an issue of T-post, people tend to ask what it’s about.
“The next thing you know, you’re talking about the ethical treatment of robots or some bank robbers in Brazil who got away with 45 million bucks, you’re forming your own opinion, getting someone else to think about the topic, and it just keeps going.
“That’s what’s magic about this media, it gives everyone a chance to interpret a news story and communicate it in their own way,” said Peter Lundgren CEO and Editor in Chief at T-Post.
Outtakes from our August issue
A man in Poland recently woke up from a 19-year coma. Waking up after such a long time has provided the man with a unique perspective on modern life.
So how does such a man view the world? Like no-one else. He has, after all, practically traveled in time.
But when he was asked what amazes him the most regarding world change, he summed up our civilization’s achievements by saying: “What amazes me today is all these people who walk around with their mobile phones and never stop moaning.“
Certainly our accomplishments from the last 20 years amount to more than this - but who are we to say? We haven’t been asleep for nearly twenty years. Or have we?
The August issue is designed by the two talented Danish girls at Hvass&Hannibal. You may use the following picture of the design in your publication:
Founded in 2004, T-post is the world’s first wearable magazine. In the past, a t-shirt was just an article of clothing.
Today, T-post makes the T-shirt a catalyst for conversation; yet another way to communicate and awaken the senses. We don’t think a bunch of T-shirts are going to save the world. We just want to get people talking and see what happens after that.
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